| Author | Message | ||
     Entrepreneur Kurra Bewarse Username: Entrepreneur Post Number: 3369 Registered: 05-2011 Posted From: 65.35.45.47 Rating: N/A |
ICLK is an online marketing and enterprise data provider that connects marketers with audiences in China through both PC and mobile devices. ICLK collects data from a variety of channels and then constructs user profiles, which typically include information on a user's attributes, such as his or her demographics, geographic location, device preference, spending history, personal interest etc. ICLK reported record results in Q3 with revenue rising 27% yr/yr to $68 mln and the company has achieved four consecutive quarters of positive adjusted net income. China's economy recovery continues, and people are beginning to resume traveling within the country. This is in stark contrast to Europe which is experiencing a resurgence of the coronavirus. ICLK sees itself at the intersection of the continued digitalization of China and the changing behavior of China's consumers who are more comfortable shopping online due to the pandemic. Of note, advertising budgets have been recovering across-the-board in recent months because of the relaxation of restrictions on economic and social life due to a slowdown of COVID-19 cases in China. Based on the current commercial environment, ICLK expects that brands may allocate more of their ad budgets to mobile and online targeted marketing. On a final note, the stock has been running since ICLK provided a bullish outlook in mid-January wherein the company said it expects its Enterprise Solutions (ES) full year revenue to more than double on a yr/yr basis. S such, the stock seems a bit stretched in the near term. |